Zaiko's NFT marketplace "Digitama" has been transformed into an entirely new service. With this renewal, creators can easily sell emotional moments as digital goods (NFT compatible) by using photographs and art, turning them into a new source of income. Additionally, by utilizing sales data and more, it is now possible to leverage fan enthusiasm as data insights, becoming a unique and practical NFT solution that can be used for the best fan experience in history.

■Overview of Digitama Renewal
Zaiko's "Digitama"https://digitama.io/ is a practical marketplace within the Zaiko ecosystem that allows anyone to create and trade NFTs with added value, such as memorial and artistic significance, and fan insights. With this large-scale renewal, anyone can easily participate as a creator, and works can now be turned into NFTs and traded in as little as one minute.

■Background of the Large-Scale Renewal
Amidst the digitalization of events due to the COVID-19 pandemic, Zaiko has observed that a large portion of revenue for many performance artists comes from ticket sales. While large agencies seek to diversify their business through fan clubs and merchandise sales, various creators, including independents, have faced challenges in engaging with fans while working on these opportunities due to effort and costs.
With the aim to support the success of creators, Zaiko provides a risk-free option, the marketplace "Digitama," allowing anyone to easily sell digital goods such as NFTs, thereby bringing new opportunities for expression to all creators. We are committed to solving these challenges by providing further fan experiences and expanding revenue opportunities so that everyone can create more easily.

■Main Update Details

Easily Create and Sell Digital Goods (NFTs)
With Digitama, anyone can now easily create digital goods, including NFTs. Intuitive operations allow for everything from image editing to sales. Additionally, sales can be conducted via credit card payments in Japanese Yen. Supported formats include JPEG, PNG, GIF, and future support for videos like MP4 is planned.

Secondary Sales Among Users
You can now resell digital goods (NFTs) purchased. When sold, a portion of the profits will be returned to the creator.

SNS-like User Experience
All users have their own profile pages on Digitama and can express themselves by sharing their collections and trading history. Furthermore, users can like their favorite works and easily share them on social media, contributing to increased recognition of creators and added value to their works through various interactions.

Easy Utilization of Data
User behavior on Digitama can be integrated with user data measured from other Zaiko products, such as ticket sales and NFT-type digital membership cards.
Creators can generate new engagement through events and activities triggered by the sale of digital goods (NFTs), enabling users to experience unique fan experiences provided by supported creators, thus building win-win relationships through data.

• Examples of Data Utilization

  • Creation of Digitama sales channels limited to event ticket purchasers or ONEFAN members

  • Publication of texts or videos in a locked area accessible only to Digitama purchasers

  • Events and notifications that are exclusively invited for Digitama purchasers

■Comments from Participating Creators

Genichiro Tenryu (Tenryu Project)
"The players from the Tenryu Project will appear as NFTs, so there had always been a blurred part regarding the players' portrait rights. It's joyful that expressions that can only be seen at that moment in time will carry value one by one, and I hope that the fans can find value and enjoy it. There is nothing better than seeing the value increase as the players work hard in the ring."
Profile Page

Kanami Masaka (Makanon Records) 
"From Makanon Records, Kanami Masaka's NFT is here! The first release is an NFT of last year's live movie ♪ Thanks for your support!"
Profile Page

ProjectBLUE
"The first NFT items from the Vtuber production "ProjectBLUE" are being released. The first in the series features the music unit 'Eru and Sameno Poki' with 'Sameno Poki'!"
Profile Page

■Comment from Zaiko CEO Malek Nasser
"What Zaiko has achieved with the renewed Digitama is that any creator can easily Digitama-ize emotional moments. I hope to expand the potential for monetization of artworks and reach new audiences, accelerating the creative power of creators."

■About Digitama
"Digitama™" ( https://digitama.io/ ) = Digital soul is a practical marketplace for creators to easily NFT-ize and trade emotional moments in the form of photographs and art. Blockchain technology allows you to prove that a digital work is uniquely yours. Not only can you gain new revenue sources through collections and secondary sales, but you can also leverage sales data for data insights on fan enthusiasm. This allows for the design of integrated and strategic services based on the ideal fan experience. The blockchain technology employs Curvegrid's MultiBaas.

■About Zaiko
Zaiko aims to connect creators and fans directly through the Direct to Fan = D2F model, offering a wide range of products/services in digital events, video streaming, data analytics, NFTs, and more, contributing to a business foundation for various artists and athletes active in various fields, especially independent creators.
Founded in 2019, Zaiko has pioneered ticketed digital events in Japan and has hosted live streaming events for fans around the world. To date, it has returned over 10 billion yen to creators, even amid the turmoil of COVID-19, creating an environment where creators can continue their activities. One of its principles is to draw out the power of creators, enabling them to succeed through their own efforts. Going forward, Zaiko will continue to focus on the D2F model (Direct to Fan), providing support to create revenue opportunities so that creators can concentrate on their creative activities and connect creators with fans worldwide.

■About Curvegrid
Curvegrid is a blockchain technology company based in Japan, with international clients in Fortune 500, creative, finance, gaming, and metaverse sectors. Curvegrid's MultiBaas blockchain middleware provides a fast, convenient, and cost-efficient way for enterprises to build on multiple blockchain platforms.
https://www.curvegrid.com/