The electronic ticket sales platform "ZAIKO" provided by ZAIKO Corporation (Headquarters: Minato-ku, Tokyo, Representative Director: Malek Nasser) will launch a new subscription-based premium membership service "ZAIKO Encore" aimed at creating multifaceted revenue opportunities for music live content and supporting the live entertainment industry from November 4.

"ZAIKO Encore" is a subscription-based premium membership service that offers an upgraded viewing experience for live content for a monthly fee of 600 yen (including tax). Encore members can enjoy extended archiving periods of the events they have purchased tickets for*, higher sound quality and video quality when viewing archived live content. They will also be able to access the "ZAIKO Encore Theater" to watch previously original streamed live content at any time, allowing them to experience the unique thrill and excitement of live events over and over again. "ZAIKO Encore" will create opportunities to meet artists and music that they did not know about before, providing a unique music life that can only be experienced here. (Content limited to those authorized by ZAIKO Encore profile partners and ticket purchases will apply.)
 
By utilizing "ZAIKO Encore," artists and event organizers can create opportunities to stay connected with fans even after live streaming, utilizing it as a new communication platform with fans that did not exist before. Amid the ongoing challenging situation of decreasing live revenue due to COVID-19, this is an industry-first attempt to enable the creation of multifaceted secondary revenue opportunities using delivered content without the need for packaging such as DVDs. Preserving the stage created by artists and organizers as a work, deepening engagement with users, and increasing fans to connect revenues can truly be said to be ZAIKO's unique ecosystem. We will continue to create more diverse revenue opportunities by adding features such as gifting.
 
To coincide with the launch of the "ZAIKO Encore Theater," we plan to publish 25 enticing live contents for music fans, including D.A.N's "Supernature," Kakubari's "Kakubari's Home Festival," and Shinsei Kamatechan & Dempagumi's "Dempagumi Kamatechan's 'Starry Homestay Summer'". The contents will be updated “thrill” in the future.

  ZAIKO ENCORE Overview 

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■What is ZAIKO ENCORE? 
"ZAIKO Encore" is a subscription-based premium membership service from ZAIKO.
・Monthly fee of 600 yen (including tax)
・Extended viewing periods for the archived events for which tickets are purchased*
・Access to the "ZAIKO Encore Theater" where selected live content with a successful streaming history on ZAIKO can be viewed anytime
・Upgraded archived viewing quality to higher sound quality and video quality *Not all content will have extended archiving periods.

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Until now, artists and labels had limited options for secondary revenue from live content, such as producing live video DVDs or publishing on video streaming platforms. However, by providing content to the "Live Content Theater" of "ZAIKO Encore", it is possible to establish a new revenue model through secondary usage of live videos. In addition to the licensing fees for the videos provided, there are various incentives for organizers using ZAIKO.

■URL
http://www.zaiko.io/encore 

■Pricing Structure 
Monthly fee of 600 yen (including tax)

■Message from ZAIKO CEO​
ZAIKO has been providing services that align with artists and event organizers as its philosophy, developing electronic ticket platform services and paid live streaming services. The upcoming launch of "ZAIKO Encore" is an unprecedented ecosystem unique to ZAIKO, which enables artists and event organizers to effectively utilize streaming content after live performances, meeting the expectations of live music fans for "Encore!". We hope to bring the thrill of live performances closer once again to those who are already familiar with online live events, especially those around 35 to 45 years old who have spent time in an era where music is at the center of entertainment, and to people not only from Japan but also in Europe, America, and Asia through "ZAIKO Encore."